Max’s Helping Paws Foundation Receives Community Impact Grant from Community Foundation for Monterey County

 Max’s Helping Paws Foundation has received a Community Impact Grant of $15,000 to help the Foundation continue assisting pets in a health crisis over the next 18 months. 

Carmel, CA, December 22, 2020 — Max’s Helping Paws Foundation has received a Community Impact Grant of $15,000 to help the Foundation continue assisting pets in a health crisis over the next 18 months. 

The grant came from the Kathleen and Howard Marks Fund of the Community Foundation for Monterey County. Community Impact Grants address critical issues and opportunities for five primary program areas that advance the Community Foundation’s mission and vision for Monterey County. These grants are based on an analysis of local needs, aspirations, assets and opportunities for achieving strategic results. 

“The addition of Chestnut Fund grants has left a gap in funding for our core programs, and this grant will help fill that gap,” said Dayna Klein, co-founder and executive director of Max’s. “This is our first grant from the Community Foundation and we’re honored and excited to receive these much-needed funds to help us on our mission.” 

About Max’s Helping Paws Foundation

Max’s Helping Paws Foundation (MHPF) was co-founded in 2016 by Dyana Klein and her husband and veterinary internist, Dr. Jonathan Fradkin, in memory of their pet, Maximillian. The foundation is a 501c3 nonprofit that supports all Monterey County veterinary practices to provide financial assistance to clients with pets in need of both critical short-term or longer-term care for chronic illness. Since it first started providing financial assistance in mid-2017, MHPF has granted more than $330,000 to give hundreds of pets a second chance. MHFP is based in Monterey County and serves only Monterey County. Max’s Helping Paws Foundation (831) 704-6473 and info@maxshelpingpaws.org. 

Contact: 
Marci Bracco Cain 
The Buzz PR LLC 
Salinas, CA 
831-747-7455 
marci@thebuzzpr.net 
http://www.maxshelpingpaws.org

Interim Inc. Recognizes National Mental Awareness Month in January 2021

 Interim Inc. recognizes the importance of Mental Wellness Month in January 2021, and is dedicating the month for promoting overall mental wellness.

 Salinas, CA, December 21, 2020 — Interim Inc. recognizes the importance of Mental Wellness Month in January 2021, and is dedicating the month for promoting overall mental wellness. 

Mental wellness is about how all aspects of your life — the social, emotional, physical, spiritual and intellectual — all come together for an overall state of well-being.

 Mental health and wellness affect all aspects of our lives. It helps determine how we act, feel, and think, and it affects our ability to handle stress, connect to other people, and to make decisions. Thus it’s important to improve our mental awareness in any way we can, some can be as simple as laughing or having a positive attitude.  

Here are some tips that can help everyone improve their mental wellness: 

1. Develop a positive attitude — people with positive attitudes are happier, more successful, and better able to handle crises and stress. And in concert with a positive attitude, get an attitude of gratitude for what you have instead of dwelling on what you don’t. 

2. Avoid negative self-talk — Learn to be thankful for the good rather than focusing on the negative issues.

 3. View a crisis situation as an opportunity — creative problem-solving can expand your options. Try to make a list of good things that could result from the problem you’re having to solve. 

4. Laugh — Humor is a great stress-reducer. Studies indicate laughter can make you healthier. 

5. Exercise — Regular exercise increases energy and releases brain biochemicals to ward off depression and anxiety. Just a 15-minute walk a day will help keep body and soul together. 

6. Improve your diet — During times of stress, you tend to skip meals or eat junk food. A diet rich in fruit, vegetables, and fiber will help you maintain the physical and mental stress you need to deal with the situation. 

7. Get enough rest — sleep disturbances are common during stress. 

8. Ask for help if you feel overwhelmed. Help can be just a phone call away. 

For more information  go to https://www.americanmentalwellness.org/  or to interiminc.org.

 About Interim, Inc.

Interim, Inc. is a private nonprofit organization that provides a unique combination of support services, housing and treatment for adults with mental illness in Monterey County. Services provided include affordable supportive housing, residential treatment, mental health and dual-recovery services, case coordination, therapeutic services, outreach and intensive support for homeless adults, supported education and employment, day treatment and peer support.

Interim Inc.
P.O. Box 3222 
Monterey, CA 93942 
(831) 649-4522 
www.interiminc.org

Contact: 
Marci Bracco Cain 
The Buzz PR LLC 
Salinas, CA 
831-747-7455 
marci@thebuzzpr.net 
http://www.interiminc.org

GBA’s January ‘Ganas’ Podcast Guests include Hall of Fame Local coach, Iconic sportswriter

  Podcast Episodes Available on Apple

Salinas, CA, December 22, 2020 — Interviewing a Hall of Fame local coach who has given tirelessly to his community and an award-winning sportswriter and Twitter icon, Gil Basketball Academy offers new “Ganas — Leading from the Heart” podcasts for December.

Designed to inspire today’s youth through unique views and perspectives on life, “Ganas” (which translates to “desire”) is recorded live from the family garage of Jose Gil and Eva Silva, co-founders of the academy that promotes the sport of basketball in East Salinas through camps, clinics, individual sessions and elite travel teams. But more than that, GBA builds confidence and character in a membership that exceeds 450 local kids ages 4 to 17.

The “Ganas” podcast officially launched on Sept. 14, with past episodes available on Apple, or through the GBA website at www.gilbasketballacademy.com.

On Jan. 11, Episode 11 features coaching legend Jim Rear, who compiled 394 wins at Alisal and Alvarez high schools, earning induction into both the Alisal High and Salinas Valley Sports halls of fame. Off the court Rear impacted countless lives in Salinas, as executive director of the Sunrise House (a youth/family counseling and crisis center for alcohol- and drug-related issues), and as a volunteer for several organizations, including the Salinas Police Activities League.

On Jan. 25, the “Ganas” team will interview local sportswriter, columnist and Twitter icon John Devine, who has won 18 awards honoring his work at the Monterey County Herald.

The idea for a podcast grew from Gil’s growing frustration in not being able to completely connect with and inspire his GBA kids during the pandemic.

“You have to think outside the box,” said the longtime coach and athletic director at Alisal High School. “I was used to having hundreds of kids together at one time, and now I have to figure out new ways to have an impact.”

While the couple have little experience in media (and none in podcasting), they invested in the technology needed to turn the family garage into a functioning studio.

“Ganas” podcasts (including video with guests appearing via Zoom) span 30 to 45 minutes, and include topics such as sports, health, fitness, leadership, community and more.

 

Contact: 
Marci Bracco Cain 
The Buzz PR LLC 
Salinas, CA 
831-747-7455 
marci@thebuzzpr.net 
http://www.gilbasketballacademy.com

Spirit of Giving on a Budget

  Now that Black Friday and Cyber Monday are behind us, shoppers could be thinking that the best deals are in the past.

 Mumbai, MH, December 19, 2020 - Now that Black Friday and Cyber Monday are behind us, shoppers could be thinking that the best deals are in the past. However, savings season is still going strong with lots of stores pushing hard with their discounts to lure last minute shoppers still looking for their presents this holiday season. You can finish your shopping with strong discounts. 

Sale promotion manager Andrew from CouponMeUp.com says, “Shoppers working their way through their shopping list can still rejoice as there are still lots of opportunities to save. December finds lots of deals on your gift giving essentials, with time for delivery on most things by Christmas. You can still fill the stockings in time for holiday joy.” 

Game the System

Sales on gaming and electronics did not end on Cyber Monday. More deals continue all the way through to christmas. Be it games, consoles, phones or other electronics like laptops, monitors and cameras, you can still see some steel discounts through to the end of December.

Cards, gift cards

If the season is near and you still can’t work our what your loved ones really, really want, then gift cards are the solution for you. With cards available from all your favorite stores, your sure to find one to suit your special someones.

Deck the Halls

With only days left until your loved ones arrive at your house for holiday festivities, you still have time for last minute decorations at greater and greater discounts the later you leave it, and the stores become more willing to clear out their holiday decorations at lower prices.  Andrew advises, “Really great discounts on decorations can be found the longer you leave shopping for them, you will have less choice but also lower prices.”

Do not miss a delivery

With all the packages arriving at your door, you won’t want to miss a gift. With not a lot of time left, you are not going to miss one. A new Ring doorbell can alert you on your phone when deliveries arrive and now is the time to save on one.

Contact: 
John M Paul 
Straight Line PR 
Mumbai, MH 
8754435813 
Straightlinepr@gmail.com 
https://www.couponmeup.com/

Max's Helping Paws grants more than $75,000 for pets in crisis through supplementary Chestnut's Fund

  Did you know that Dec. 14 is National Chestnut Day? Some Americans celebrate by roasting chestnuts on an open fire (with Jack Frost nipping at their noses, of course). 

Carmel, CA, December 14, 2020 - Max’s Helping Paws Foundation celebrates another special Chestnut — a beautiful brown-faced puppy left at a veterinary practice back in 2005. Chestnut became a loving family member to Dr. Jonathan Fradkin and Max’s co-founder Dyana Klein — and later the inspiration behind the nonprofit’s Chestnut’s Crisis Fund. 

Named after the late, beloved Chestnut, the fund is an additional program created specifically for pet owners financially impacted by loss of work or business closures due to COVID-19. 

Since its inception in 2020, the fund has raised more than $75,000 for Monterey County pet owners like the Moores, a military family that drove across the country with their 1-year-old Labrador puppy Brinkley last summer. Before they could properly move in, however, Brinkley grew lethargic and was throwing up repeatedly. The family’s belongings hadn’t even arrived yet and they found themselves at the animal hospital. 

Brinkley faced a life-threatening liver issue. The family had already paid more than $3,000 to help him — money that was earmarked to pay for their move to Monterey. Knowing that they had to do everything possible to save their puppy, the financially strapped family turned to Max’s. 

Through the foundation’s special Chestnut’s Crisis Fund, the Moore family was able to help Brinkley get the help he needed through veterinary partner Pet Specialists of Monterey. 

“Brinkley is the sweetest pup, full of life and energy,” said Katherine Moore, Brinkley’s mom. “He has become a beloved member of our family in the three short months we’ve had him. We worried that he might not make it and he hasn’t even reached his first birthday.” 

Brinkley’s happy ending is just one of many created by the special fund. Since mid-March when sheltering in place began throughout the state, Max’s has granted more than $170,000 to pet owners, with more than $75,000 of that given to Chestnut’s Fund recipients. This total represents a nearly 400-percent increase from this same time period just a year ago. 

Initially expected to be available for a few months, Max’s co-founder Dyana Klein has announced that Chestnut’s Fund will do their best to offer this program for as long as they can continue to fund it. 

“We need to make sure we keep this program alive for those doing their best to financially recover from the crises of this year,” said Klein, who hopes potential donors will see the great need and help contribute to the fund. 

Believing that financial circumstances should never decide a companion pet’s fate, programs such as Chestnut’s Crisis Fund reduce economic euthanasia, surrender and suffering of severely ill or injured pets. To help the foundation in its mission, the community can donate in several different ways: through their unique link at the Monterey County Gives website where donations are matched, or through Max’s direct website at www.maxshelpingpaws.org/donate. 

For more Chestnut’s Fund success stories like this one go to: www.maxshelpingpaws.org/blog. 

About Max’s Helping Paws Foundation

Max’s Helping Paws Foundation (MHPF) was co-founded in 2016 by Dyana Klein and her husband and veterinary internist, Dr. Jonathan Fradkin, in memory of their pet, Maximillian. The foundation is a 501c3 nonprofit that supports all Monterey County veterinary practices to provide financial assistance to clients with pets in need of both critical short-term or longer-term care for chronic illness. Since it first started providing financial assistance in mid-2017, MHPF has granted more than $330,000 to give hundreds of pets a second chance. MHFP is based in Monterey County and serves only Monterey County. Max’s Helping Paws Foundation (831) 704-6473 and info@maxshelpingpaws.org.

Contact: 
Marci Bracco Cain 
The Buzz PR LLC 
Salinas, CA 
831-747-7455 
marci@thebuzzpr.net 
http://www.maxshelpingpaws.org/donate

Donated Paintings of Carmel Beach Pups Capture Hearts of Pet Owners, Help Pets in Need

 When Ed Davis picked up the illustrations of his beloved dogs, Bichons Bert and Ernie, from Max’s Helping Paws Foundation office, he got a little emotional, shedding a few tears in the process.

 Carmel, CA, December 09, 2020 — When Ed Davis picked up the illustrations of his beloved dogs, Bichons Bert and Ernie, from Max’s Helping Paws Foundation office, he got a little emotional, shedding a few tears in the process. Bert had passed away just a year and a half ago and Ernie’s gimpy knees prevented him from going on their favorite weekend walks on Carmel Beach. 

Davis, a resident of Hollister who works at Hayward Lumber in Monterey, had been going to Carmel Beach to walk Bert and Ernie for the past 10 years and became part of the informal Carmel Beach dog community, along with artist Bonnie Folster and her beloved Scottish deerhound Buck. 

Seven years ago Folster started painting and illustrating the dogs she and Buck befriended on Carmel Beach, including Bert and Ernie, and by this year she had accumulated more than 100 works of art. 

When she decided to move out of the area, she wanted to donate the artworks to a good cause, which prompted her to put nearly all the works into the public eye, hopefully to be "claimed by" and given to as many of the families of the dogs she painted as possible, as part of a fundraiser for Max’s Helping Paws Foundation and its important mission to provide financial assistance to pets in need. 

Folster’s 100 dogs paintings and illustrations (some are acrylic on canvas, others are colored pencil on archival paper) went on display in July and pet owners could “claim” artworks of their pets and, if desired, donate to Max’s Helping Paws. A website was created (https://www.maxshelpingpaws.org/carmel-dogs ) so dog owners could browse the online gallery and see if their four-legged companions were immortalized by Folster. 

Davis heard about the gallery and thought, “I wonder if I’ll recognize any of these dogs?” After a few minutes of browsing online, he hit paydirt. 

“That’s Ernie! I gotta get this,” he said after spotting a colored pencil drawing of his precious pet. “I got so excited to find Ernie, I stopped looking. Then I wondered if I could find Bert.” 

After more browsing, there he was, wearing Ernie’s red Hawaiian shirt (Bert actually favored a blue Hawaiian shirt), but there was no doubt it was Bert. So Davis ordered both pieces of art and went to pick them up at the gallery in Carmel. 

“It was wonderful, and very emotional, but they understood,” said Davis, who met with Dyana Klein, co-founder of Max’s, to pick up the art. “I was more than happy to make a donation, but just getting paintings of my guys was even better.” 

Although he doesn’t go to Carmel Beach now because of Ernie’s condition and pandemic restrictions, Davis looks fondly on the days Bert and Ernie frolicked on the beach with their four-legged pals. 

“It was a bunch of great dogs and a great group of people down there. It’s a wonderful place,” he said about the Carmel Beach dog community. “I hope other owners will be able to find their dogs too.” 

One couple who did find their dog, cairn terrier Barley’s painting, was Carmel’s Terry and David Clemens. 

“My husband, David, and I met Bonnie and Buck five-plus years ago on Carmel Beach.  On our morning walks the two dogs, both Scots, yet very different in size, age, and temperament, became best friends,” said Terry Clemens. “One of Bonnie’s first dog paintings was of our exuberant young Barley. Years later she did another painting of our high-spirited but more mature cairn. We treasure both paintings, and our friendship with Bonnie. Buck will always be loved in our memories. We’re so happy Bonnie’s wonderful work is benefiting dogs and their owners who need help.” 

There are about 70 pieces of artwork still unclaimed out of the 100 first displayed on the website gallery. Similar commissioned paintings by Folster, of varying sizes would normally “fetch” between $100 for the small paintings and pencil sketches, and more than $350 for the larger 8x12 paintings. Dog owners can browse the collection at the website at: www.maxshelpingpaws.org/carmel-dogs. 

No payment is being requested, however, Folster asks that recipients of her artwork consider making a donation in whatever amount they feel is appropriate to Max’s Helping Paws Foundation’s MC Gives! page at: https://www.montereycountygives.com/nonprofit/animal-relief-fund-monterey/. 

“These are a wonderful, personal and very unique opportunity to claim art pieces that capture pups when they are in their most authentic, playful and carefree state — having the most fun,” said Klein. “Bonnie's paintings capture the expressions, the essence of these pups at play on Carmel Beach. These were created over multiple years, so it's also a chance for those whose pets have passed to have something so personal, special and meaningful. Capturing joy is pretty important right now.” 

As for Folster, she’s pleased that her artwork is going to a good cause and good homes. 

“I didn’t do it to sell, I did it for fun,” Folster said when the fundraiser launched in July. “And it just kind of kept going. No one asked me to paint their dog, but lots of people might be surprised and, I hope, pleased, that I did. I hope they will make a generous donation to Max’s for all they are doing in this community. It’s very gratifying to have the paintings find a home with the people who love their dogs. And I had fun doing them.” 

About Max's Helping Paws Foundation

Max’s Helping Paws Foundation (MHPF) was co-founded in 2016 by Dyana Klein and her husband and veterinary internist, Dr. Jonathan Fradkin, in memory of their pet, Maximillian. The foundation is a 501c3 nonprofit that supports all Monterey County veterinary practices to provide financial assistance to clients with pets in need of both critical short-term or longer-term care for chronic illness. Since it first started providing financial assistance in mid-2017, MHPF has granted more than $330,000 to give hundreds of pets a second chance. MHFP is based in Monterey County and serves only Monterey County. Max’s Helping Paws Foundation (831) 704-6473 and info@maxshelpingpaws.org. 

Max’s Helping Paws Foundation


(831) 704-6473

www.maxshelpingpaws.org

info@maxshelpingpaws.org

26388 Carmel Rancho Lane, Suite D Carmel CA 93923.

Contact: 
Marci Bracco Cain 
The Buzz PR LLC 
Salinas, CA 
(831) 747-7455 
http://www.maxshelpingpaws.org

Pandemic gives rise to the ‘Staycation’ — Carmel’s Hofsas House provides Options for Regional Guests

  The very core of a vacation involves traveling from one’s home to a faraway destination — leaving the stress of life far behind. 

Carmel-By-The-Sea, CA, December 09, 2020 — The very core of a vacation involves traveling from one’s home to a faraway destination — leaving the stress of life far behind. 

However, sometimes external circumstances (such as a global pandemic) can alter vacation plans dramatically.

 Enter the “staycation,” devised by savvy travelers following the economic recession of 2008. Some staycation aficionados choose to stay overnight in their own homes during a staycation. Others specifically check into a hotel to get away from home, but still stay within close driving distance. 

The Hofsas House in Carmel has opened its doors for those seeking to embrace the idea of a staycation. Because faraway travel is largely restricted, what better way to use up those vacation days than in idyllic Carmel-by-the-Sea? 

Staycations can save money, support local economies, and are easier to plan. While the traditional vacation requires many hours on airplanes or standing in security lines, the staycation leaves travelers more time to actually relax. 

The winner of the 2020 Golden Pine Cone for “best hotel,” and the Carmel Chamber Business of Excellence Awards winner, the Hofsas House is a family-owned, dog-friendly hotel in the heart of the village. 

In business since 1947, Hofsas House offers 37 uniquely decorated, spacious rooms, including two-bedroom suites complete with kitchenette, fireplace, balcony, and high-speed internet. Overlooking the pine tree canopy of the village, the hotel also provides a swimming pool and sauna. Located three blocks north of Ocean Avenue, eight blocks from the picturesque Carmel Beach and one block from a child-friendly city park, Hofsas House is a short walk from every local attraction. 

For more information, please visit www.hofsashouse.com  or call (831) 624-2745. 

Contact: 
Marci Bracco Cain 
The Buzz PR LLC 
Salinas, CA 
(831) 747-7455 
http://www.hofsashouse.com

Monterey Symphony announces A Virtual Holiday Spectacular, In Partnership with My Museum and Pacific Repertory Theatre

  The Monterey Symphony, in partnership with MY Museum and Pacific Repertory Theatre presents a VIRTUAL HOLIDAY SPECTACULAR. 

Carmel/Monterey, CA, December 09, 2020 – The Monterey Symphony, in partnership with MY Museum and Pacific Repertory Theatre presents a VIRTUAL HOLIDAY SPECTACULAR. This family friendly event will be broadcast at 1 PM (PST) on Thursday, December 24th and will be available online immediately following. 

MY Museum in downtown Monterey is the backdrop for a fantastic local talent line-up, with costumes and decorations provided by Pacific Repertory Theatre. Gorgeously decorated Christmas trees will fill the space where joyful music and words will echo. 

Local actress and singer Malinda DeRouen Mueller, who this month released her first Christmas Album titled Christmas This Year, provides Christmas melodies for the show.

 Maddox Haberdasher will read the timeless classic “Twas the Night Before Christmas.” 

Monterey Symphony French hornists Alicia Mastromonaco and Caitlyn Smith-Franklin will regale with holiday carols. 

Lauren Cohen, Executive Director of MY Museum, and Nicola Reilly, Executive Director of the Monterey Symphony, will serve as hosts. 

Printable bingo cards will be available on the Symphony’s website to play along as you watch. 

More information can be found at the Symphony’s website: www.montereysymphony.org 

The Monterey Symphony was founded in 1946 and incorporated in 1947. The Symphony’s mission is to engage, educate and excite our community through the performance and continual discovery of symphonic music.

 For press inquiries, contact: Nicola Reilly, Executive Director, nreilly@montereysymphony.org  or 831-645-1131 (Direct) 

Contact: 
Marci Bracco Cain 
The Buzz PR LLC 
Salinas, CA 
(831) 747-7455 
http://www.montereysymphony.org

Goodwill Central Coast Continues Philanthropic ways by Supporting causes of other Local Nonprofits

  It’s a well-known fact that Goodwill Central Coast helps anyone who needs or wants a job — be it a veteran, high school dropout or someone with a physical disability.

 Salinas, CA, December 04, 2020 - What’s lesser known is the length Goodwill goes to create opportunities for nonprofit organizations that have similar outreach in the community. 

For example, Goodwill Central Coast recently joined forces with Interim Inc., and Coastal Roots Hospitality to coordinate the delivery of 350 Thanksgiving meals, warm socks and more to Interim residents, clients and others in need in the community. 

Goodwill will continue its support throughout the holiday season as Interim plans to coordinate two gift giveaways. One involves approximately 500 pairs of new socks donated by Goodwill Central Coast that will be paired with $15 gift certificates from Interim, which provide services and affordable housing supporting members of our community with mental illness in building productive and satisfying lives. 

In October, Goodwill Central Coast collaborated on the Cookies for Kids’ Cancer Fundraiser for the second straight year. Through Round Up donations, customers gave $950 to the cause, and Goodwill matched those donations to increase the total to $1,900. 

In November, Goodwill Central Coast collaborated with customers through an in-store donation drive to raise funds for The ALS Association Golden West Chapter. 

Goodwill CC matched each donation dollar for dollar to aid the nonprofit provide daily assistance to those living with the challenges of ALS. 

Following devastating fires in Santa Cruz and Monterey counties, Goodwill Central Coast rallied with its shoppers to raise thousands of dollars (including nearly $1,400 at the Scotts Valley store alone). 

Additionally, Goodwill Central Coast stores in Monterey and Santa Cruz counties aided wildfire victims by donating all funds from its Round-Up Program in September and October to those who lost their homes and were forced to evacuate, totalling nearly $8,000. 

Goodwill’s popular Round Up program is a way for shoppers to help enhance Goodwill’s mission of providing job training and career services that help individuals with special needs get to work. Shoppers can either “round up” their purchase to the nearest dollar or donate a set amount ($1, $3 or $5). All of these options are displayed on the credit card terminal machine. 

At Goodwill CC, revenue generated by its retail stores directly funds our high caliber job training programs. In-store change helps Goodwill change the lives of local residents for the better by providing them with the job training needed to become employed. 

Funds will go to nonprofits and organizations assisting individuals and families with emergency assistance, health and human services, short-term housing/rental assistance, reimbursement of equipment and supplies and other support for affected residents. The fund is a trusted repository for philanthropic assets to be directed specifically for this purpose. 

About Goodwill Central Coast

Goodwill Central Coast, a private 501(c)3 nonprofit organization, began in 1928 in the city of Santa Cruz and today has expanded into three counties: Santa Cruz, Monterey, and San Luis Obispo. Goodwill Central Coast now employs more than 600 people, including employment training professionals, sales personnel, donation center attendants, warehouse and distribution workers, and administrators. Its programs strengthen communities by improving job growth, the lives of individuals and families, and the health of our environment. Each year Goodwill assists more than 9,000 job seekers get back to work and reclaim financial and personal independence. Goodwill provides a positive learning environment that creates brighter futures through connecting people to meaningful work.

Contact: 
Marci Bracco Cain 
The Buzz PR LLC 
Salinas, CA 
(831) 747-7455 
https://www.ccgoodwill.org/

Everyone’s Harvest Certified Farmers’ Markets Hit New Highs in Getting Healthy Produce to the Community Through its Various Programs

  By the end of this tumultuous year, Everyone’s Harvest Certified Farmers’ Markets will have hit high water marks in getting healthy produce to consumers through its various programs. 

Marina, CA, December 04, 2020 — By the end of this tumultuous year, Everyone’s Harvest Certified Farmers’ Markets will have hit high water marks in getting healthy produce to consumers through its various programs. 

According to Everyone’s Harvest Executive Director Reid Norris, Everyone’s Harvest is on track to distribute more than $175,000 in healthy food through its programs by the end of this year, food grown by local family farmers for the families in the community who need it most. Programs such as Fresh Rx fruit and veggie "prescriptions" from its partner physicians, EBT/Market Match and others, have been a part of that success. 

In addition, 2020 has already been the best year ever for Market Match — a program that doubles spending power at Everyone’s Harvest farmers' markets for CalFresh shoppers. Norris estimates that the CalFresh and Market Match programs will top out at $40,000 by the end of the year. 

In 2020, more than 160 families are receiving a Fresh Rx fruit and veggie "prescriptions" from its partner physicians. Results tracked by doctors show healthy decreases in the majority of participants' BMI, weight, and waist circumference, and healthy lifestyle changes including eating more meals prepared at home. 

“Everyone’s Harvest has been successful this year, and I attribute that to a lot of community support, being designated an essential business, doing things safely and programs that work,” said Norris. “We’ve also been so lucky, none of our people have gotten sick and we’re getting through with a lot of perseverance and a lot of good luck.” 

Norris said that putting health and safety protocols in place at the onset of the pandemic helped Everyone’s Harvest weather the ups and downs of this year. 

“It’s still a safe, fun thing to do these days when there’s not much else to do,” he said about the popularity of Everyone’s Harvest’s five farmers’ markets. “We’re outside and we’ve had safety protocols in place since March.” 

Norris said that there is a holiday break coming up for its farmers' markets in Pacific Grove and Marina, when farmers take a couple weeks off to relax and reinvigorate the soil for the new year. This year, markets will be closed Dec. 27 and 28 and Jan. 3 and 4, 2021. 

For more information, go to www.everyonesharvest.org  or call (831) 384-6961. 

About Everyone’s Harvest

Everyone’s Harvest was founded in 2002 by Iris Peppard building on her capstone project as a student at California State University Monterey Bay. Since then, the small nonprofit has grown into a robust, values-driven 501(c)3 organization. It operates five certified farmers’ markets and is a catalyst for health-related programs across Monterey County. 

The mission is to provide access to healthy, affordable fruits and vegetables through certified farmers’ markets and community food programs. The vision is for every community to have a fair and sustainable food system. 

Contact: 
Marci Bracco Cain 
The Buzz PR LLC 
Salinas, CA 
(831) 747-7455 
http://www.everyonesharvest.org

Hyatt Carmel Highlands Inn Offers Special Elopement Wedding packages that Focus on Creating a Lifetime of Memories

  First used in the 14th century, the word elope came from aloper, which meant to leap.

Carmel, CA, November 28, 2020 — First used in the 14th century, the word elope came from aloper, which meant to leap. While origins of elopement paint the term as something last-minute or secret, modern couples now see it a bit differently and favor less stress and less urgency, with more focus on a true celebration of love. Proving that an elopement can be synonymous with a “destination wedding”. Hyatt Carmel Highlands Inn offers special wedding and elopement packages that keep intimacy and romance in mind. 

Designed for 2 to 20 people, the Highlands Elopement Package allows couples to exchange vows on a romantic gazebo overlooking the Pacific Ocean. This package includes: 

Wedding Changing Room (Makeup, Hair and First Look)

White Folding Chairs and Cocktail Tables for your ceremony

Site Fee (Monday-Thursdays) starting at $1,500, limited to 1.5 hours of event time

Site Fee (Weekends) starting at $3,000, service charge and tax not included.

The special package is available to book for a weekend elopement (Fridays-Sundays) within 60 days of saying “I do.” There is not a restriction in booking a midweek elopement (Mondays-Thursdays). 

Couples can elect to add the following:

Additional Event Time: $500 per hour

Officiant: $300 for Elopement Ceremonies

Photographer: $650/1 hour, $1,200/2 hours

Florals: $500 allowance, with choice of bouquet, boutonniere, or other floral decorations 

Believing a Carmel Highlands wedding should be an extraordinary, once-in-a-lifetime event, the Events Team takes great pride in handling the special details so couples can spend time on what's most important — creating memories in a magnificent and romantic environment. Prospective guests may schedule a site or a virtual tour with Hyatt events specialists by calling 831-622-5461. More information on weddings and elopement packages are available here. 

About Hyatt Carmel Highlands

Perched on the hillside of the Carmel Highlands with breathtaking views of the Pacific Ocean, Hyatt Carmel Highlands combines true Carmel luxury with an approachable and sophisticated spirit. A haven for artists and discerning travelers since its opening in 1917, the property also offers spectacular dining at the award-winning California Market at Pacific’s Edge, 4,800 square feet of meeting space, heated outdoor swimming pool, three spa tubs and a StayFit fitness facility. Situated only four miles from downtown Carmel, Hyatt Carmel Highlands’ idyllic setting and personalized service has attracted families, weddings, honeymooners and privileged travelers for nearly a century.

Contact: 
Marci Bracco Cain 
The Buzz PR LLC 
Salinas, CA 
(831) 747-7455 
https://www.hyatt.com/en-US/hotel/california/

Key for a Cure Foundation Joins With The Fourth Annual Chasing Dreams and Finding Cures Barrel Racing Fundraiser for St. Jude Children’s Hospital to Help Find Cure for Pediatric Cancer

Sponsorships are available for this event, which will be held at the Rava Equestrian Center at the Salinas Valley Fair, at 625 Division St., in King City.

Carmel, CA, September 14, 2020 — Monterey County-based Key for a Cure Foundation is joining with Chasing Dreams and Finding Cures, a barrel racing fundraiser for St. Jude Children’s Hospital, on Nov. 7-8, 2020, to help find a cure for childhood cancers.

Sponsorships are available for this event, which will be held at the Rava Equestrian Center at the Salinas Valley Fair, at 625 Division St., in King City.

For more information or to become a sponsor, call (831) 524-0324 or email jewelofthecounty@icloud.com, or go to https://www.facebook.com/Chasing-Dreams-Finding-Cures-A-St-Jude-Fundraiser-233953423808184/.

Each year about 13,500 children are diagnosed with cancer in the United States, but less than 4% of the National Cancer Institute's budget is dedicated to childhood cancer research,

The primary focus of the Monterey County-based Key for a Cure Foundation, which was founded in 2015, is to advocate and raise funds for pediatric cancer research initiatives that lead to less toxic forms of cancer treatment and a cure for cancer.

Pediatric cancer research can save lives and innovative treatments can significantly improve the quality of life for survivors.

About Key For A Cure Foundation
Key for a Cure Foundation was formed in 2015 to support pediatric cancer research. The mission of the foundation is to raise funds to directly support innovative pediatric cancer research that will lead to more effective treatments for children with cancer.

Key for a Cure Foundation is committed to fighting pediatric cancer. The foundation is currently working to raise funds for T cell based Immunotherapy research being conducted at St. Jude Children's Research Hospital. The foundation raised $250,000.00 in the first year after the non-profit was established and donated the funds to this innovative research protocol.

Key for a Cure is a operated by volunteers. Our board is dedicated to making a significant difference with a commitment that all funds raised by Key for a Cure go directly into supporting our mission.

Key for a Cure also has a low operating expense of 4%, we do not spend donated money on flights, hotel stays, bonuses, and dinners for board members. This enable us to qualify for grants that are specific to non-profits with low operating expenses.

The Key for a Cure board requires 100% financial participation and every board member purchases tickets to our events because we too are financially invested in finding a cure for cancer.

Key For A Cure Foundation
Raising Funds for Pediatric Cancer Research to Save Lives
820 Park Row #588
Salinas, CA 93901
(831) 206-1357
info@keyforacure.org

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93901
(831) 747-7455
http://www.keyforacure.org

The Clement Palo Alto Accepted into Membership of Preferred Hotels & Resorts, Joins the Brand’s L.V.X. Collection

The Clement Palo Alto has been accepted into membership of Preferred Hotels & Resorts — the world’s largest independent hotel brand that represents more than 750 distinctive hotels, resorts, residences, and unique hotel groups across 85 countries — as the newest experience available within the Preferred Hotels & Resorts L.V.X. Collection.

Palo Alto, CA, September 09, 2020 — The Clement Palo Alto has been accepted into membership of Preferred Hotels & Resorts — the world’s largest independent hotel brand that represents more than 750 distinctive hotels, resorts, residences, and unique hotel groups across 85 countries — as the newest experience available within the Preferred Hotels & Resorts L.V.X. Collection.

The Preferred Hotels & Resorts L.V.X. Collection represents renowned properties that feature the finest accommodations coupled with attentive, engaging, and exclusive personal service.

These worldly and illustrious hotels, located in vibrant city centers or destination escapes, provide guests with notable inspirations and memorable experiences through exceptional dining, entertainment, and spas.

The Clement Palo Alto, at 711 El Camino Real, offers a unique, one-of-a-kind 6-star experience in the heart of Silicon Valley in a warm, inviting and luxurious residential environment. The Clement Palo Alto takes its impeccable service to another level with an all-inclusive concept, including personalized concierge services, breakfast, lunch and dinner in an on-premise location of the guest's choice. 
 All wine, beer and cocktails, in-room mini-refrigerator (stocked with the guest's favorites), and fully-stocked Guest Pantry available around the clock, are just a few of the amenities included in this all-inclusive experience.

All guests of The Clement Palo Alto are now eligible to enroll in the I Prefer Hotel Rewards program, which extends points redeemable for cash-value Reward Certificates, elite status, and special benefits such as complimentary Internet to members upon every stay at more than 700 participating Preferred Hotels & Resorts locations worldwide.

Preferred Hotels & Resorts brings strategic advantage to hotel owners, operators, and management companies through brand prestige and global operating scale, supporting the goals of its member hotels by providing strategic group, corporate, and leisure sales, integrated marketing solutions, comprehensive revenue management, global connectivity through reservations services, progressive distribution technology, and individualized guest support.

Every property within the portfolio is required to maintain the high quality standards and unparalleled service levels required by the Preferred Hotels & Resorts Integrated Quality Assurance Program. Through its five global collections — Legend, L.V.X., Lifestyle, Connect, and Preferred Residences — Preferred Hotels & Resorts connects discerning travelers to the singular luxury hospitality experience that meets their needs and life and style preferences for each occasion.

For reservations and more information about Preferred Hotels & Resorts, visit www.PreferredHotels.com.

Hotel Media Contact:
Hotel Contact Name: Marci Bracco Cain
Hotel Name: The Clement Palo Alto
Phone Number: (650) 322-7111
Email Address: marci@chatterboxpublicrelations.com

Preferred Hotels & Resorts Media Contact:
Hannah Nelson Smith
Senior Manager, Public Relations – Americas
Tel: (929) 841 5240
hnelson@preferredhotels.com

About Preferred Hotels & Resorts
Preferred Hotels & Resorts℠ is the world’s largest independent hotel brand, representing more than 750 distinctive hotels, resorts, residences, and unique hotel groups across 85 countries. Through its five global collections, Preferred Hotels & Resorts connects discerning travelers to the singular luxury hospitality experience that meets their life and style preferences for each occasion. Every property within the portfolio maintains the high quality standards and unparalleled service levels required by the Preferred Hotels & Resorts Integrated Quality Assurance Program. The I Prefer™ Hotel Rewards program, Preferred Residences℠, Preferred Family℠, Preferred Pride℠, and Preferred Golf™ offer valuable benefits for travelers seeking a unique experience. For more information, visit PreferredHotels.com.

About I Prefer Hotel Rewards
Launched in August 2013, the I Prefer Hotel Rewards program from Preferred Hotels & Resorts extends points redeemable for cash-value Reward Certificates, Elite status, and other complimentary benefits to members upon eligible stays at more than 700 participating hotels and resorts worldwide. In addition to receiving 10 points for every dollar spent on net room reservations booked through eligible channels, members receive additional benefits based on their tier status, which is determined by points earned during a 12-month period. I Prefer also offers a free mobile app, available on Apple and Android devices, which allows members to search and book hotel stays, easily redeem Reward Certificates, and connect directly with their host hotel during a stay. Currently, more than 3 million travelers have signed up for I Prefer membership.

About The Clement Palo Alto 
While unparalleled service is key to any great luxury hotel, The Clement Palo Alto takes its impeccable service to another level with an all-inclusive concept, including personalized concierge services, breakfast, lunch and dinner in an on-premise location of the guest's choice. 
 
All wine, beer and cocktails, in-room mini-refrigerator (stocked with the guest's favorites), and fully-stocked Guest Pantry available around the clock, are just a few of the amenities included in this all-inclusive experience. 
 
In fact, The Clement Palo Alto is more than all-inclusive, it is all-exclusive, catering exclusively to the guest's personal tastes and desires. 
 
The Clement Palo Alto is ideally located across from Stanford University and next to downtown Palo Alto, with its award-winning restaurants, world-class shopping and upscale spas. It is just 45 minutes south of San Francisco and only 30 minutes north of San Jose, not only making it convenient, but easily accessible to the world-famous sights and myriad activities of both cities. 
 
Overall, The Clement Palo Alto offers a unique, one-of-a-kind 6-star experience in the heart of Silicon Valley with unparalleled personal service, all-inclusive luxury and privacy in a warm, inviting and luxurious residential environment.

The Clement Palo Alto Hotel
711 El Camino Real
Palo Alto, California 94301
(650) 322-7111
www.theclementpaloalto.com

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93901
(831) 747-7455
http://www.theclementpaloalto.com

Balance Physical Therapy to hold Facebook Live Event on Sept. 24 called ‘Integrated Yoga’

With a 5,000-year history in ancient Indian philosophy, yoga helps strengthen both mind and body.

Salinas, CA, September 09, 2020 - Integrating the practice of yoga into the more modern techniques of physical therapy can improve the body’s mobility and range of motion, which can lead to better flexibility, strength and balance while reducing pain and promoting healing.

Passionate about movement science, Dr. Byanca Madrigal of Balance Physical Therapy & Performance Center incorporates yoga into her patients’ recovery process.

To reveal how the two disciplines can be successfully integrated, Dr. Madrigal will host a Facebook Live event called “Therapeutic Yoga” on Thursday, Sept. 24, at 5 p.m. The one-hour event will include a yoga flow, along with education on breathing techniques.

Dr. Madrigal is a licensed physical therapist and certified yoga teacher who specializes in pelvic health. She has a passion for implementing yoga techniques and teachings into her physical therapy practice with her patients every day. Through yoga, coupled with her years of training and experience in anatomy and body mechanics, Dr. Byanca is able to help patients of all types improve their body’s mobility and range of motion, which can lead to better flexibility, strength and balance while reducing pain and promoting healing.

A doctor of physical therapy, Madrigal earned her graduate degree at Loma Linda University. A former volunteer for an Imperial Valley physical therapist while attending high school, Madrigal credits that early experience with discovering her passion.

Her favorite thing about the profession is having “the opportunity to educate a patient on how to take care of their bodies,” she said. “This allows me to help not only treat and change how a person functions, but to create lasting change that impacts my patients’ lives.”

Anyone interested in the class should follow Balance Physical Therapy on Facebook at www.facebook.com/balanceptmove. Have a computer or smartphone ready, and roll out a yoga mat!

Balance Physical Therapy and Human Performance Center is at 2260 N. Fremont St., Monterey. For more information, call (831) 372-4782 or visit www.balancept.com.

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93901
(831) 747-7455
http://www.balancept.com

Gil Basketball Academy’s launches podcast series ‘Ganas — Leading from the Heart’ on Sept. 14 Podcast Available on Apple

Turning a family garage into a state-of-the-art recording studio, Gil Basketball Academy has officially launched its podcast series called “Ganas — Leading from the Heart.”

Salinas, CA, September 08, 2020 - Turning a family garage into a state-of-the-art recording studio, Gil Basketball Academy has officially launched its podcast series called “Ganas — Leading from the Heart.”

Designed to inspire today’s youth through unique views and perspectives on life, “Ganas” (which translates to “desire”), will feature guests ranging from CEOs to spiritual leaders and pro athletes. It officially begins on Sept. 14 with the academy’s matriarch and co-founder Eva Silva as the first guest.

Silva and her husband Jose Gil formed the academy in 2009 to promote the sport of basketball in East Salinas through camps, clinics, individual sessions and elite travel teams. But more than that, GBA was designed to build confidence and character in a membership that exceeds 450 local kids ages 4 to 17.

The idea for a podcast grew from Gil’s growing frustration in not being able to completely connect with his kids during the pandemic.

“You have to think outside the box,” said the longtime coach and athletic director at Alisal High School. “I was used to having hundreds of kids together at one time, and now I have to figure out new ways to have an impact.”

While the couple have little experience in media (and none in podcasting), they invested in the technology needed to turn the family garage into a functioning studio.

“Ganas” podcasts (including video with guests appearing via Zoom) span 30 to 45 minutes, and include topics such as sports, health, fitness, leadership, community and more.

Silva will kick off the “Ganas” series by talking about her own inspirational life. Episode 1 is titled ‘Complete the circle’ by empowering young people.

Born in Mexico as the sixth of seven children to migrant worker parents, Silva moved to Salinas at age 7. She graduated from Alisal High School in 1990, later earning a degree in education from Stanford University as a first-generation college graduate. Silva married Gil in 1999, and the couple have three grown children. Silva also works as a college coordinator and mentor for migrant students at CSU-Monterey Bay.

September Podcast Schedule

Ganas: Leading from the Heart

Listen here https://podcasts.apple.com/us/podcast/ganas-leading-from-the-heart/id1529748465

Episode 1 (Sept. 14, 2020): ‘Completing the circle’ by empowering young people

Guest: Eva Silva, college coordinator/Gil Basketball Academy co-founder

Born in Mexico as the sixth of seven children to migrant worker parents, Eva Silva moved to Salinas, Calif., at age 7. She graduated from Alisal High School in 1990, later earning a degree in Human Biology and a a Master’s in Education from Stanford University as a first-generation college graduate. Silva married Jose Gil in 1999, and the couple have three grown children. In 2010 the couple co-founded Gil Basketball Academy to help empower youth by developing their athletic skills, leadership, work ethic, world view, and enhancing their commitment to the community. Silva also works as a college coordinator and mentor for undergraduate students at CSU-Monterey Bay.

Episode 2 (Sept. 14, 2020): Giving today’s youth opportunities to thrive

Guest: Jerome Williams, former NBA player

Drafted in the first round of the NBA draft in 1996 by the Detroit Pistons, Jerome Williams had a nine-year career with four teams, retiring in 2005 as a member of the Toronto Raptors. Nicknamed The Junkyard Dog by teammates impressed with his work ethic, Williams earned a scholarship to Georgetown University his junior year after not being drafted out of high school. Today, Williams turns that positiveness and energy into helping inspire today’s youth through the game of basketball. He is a global ambassador through the NBA’s Basketball Without Borders program, and is president of The Young3, which holds 3-on-3 tournaments for young people ages 9–14.

Episode 3 (Sept. 28, 2020): Resistance and faith: Leading in a time of turmoil

Guest: Pastor Artis L. Smith, New Hope Baptist Church

The Rev. Artis Smith joined New Hope Baptist Church in 1999 as Associate Minister, installed as pastor in 2005. He has spent 15 years in that role at the East Salinas church dedicated to servanthood and discipleship. Rev. Smith has helped lead a regional effort toward social justice. During the pandemic, he worked hard to keep the doors open for in-person services, honoring the church’s “always open” designation. He acknowledges that much has been done, but there is a greater work still to do, and by the grace of God, the church will continue to grow and prosper.

Listen here : https://podcasts.apple.com/us/podcast/ganas-leading-from-the-heart/id1529748465

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93901
(831) 747-7455
https://gilbasketballacademy.com/

YMCA of the Central Coast Outside-of-School Program, Excel Beyond the Bell, Now at 46 Sites Across Central Coast

YMCA of the Central Coast’s curriculum-based outside-of-school Excel Beyond the Bell program now has 46 sites offering the program throughout the Central Coast.

Salinas, CA, September 03, 2020 — YMCA of the Central Coast’s curriculum-based outside-of-school Excel Beyond the Bell program now has 46 sites offering the program throughout the Central Coast. In the Excel Beyond the Bell program outside-of-school program, youth will do distance learning as part of this four-part curriculum that includes Character Development Learning Institute, Youth Fit 4 Life, Enrichment Activities, and Homework Time.

In addition to all five branches of Central Coast YMCA (Salinas, Watsonville, San Benito, South County and Monterey), YMCA is working with the following schools and school districts: Salinas Elementary School District, Spreckles Unified School District, Salinas Union High School, Santa Rita School District, Carmel Unified School District, Monterey Peninsula Unified School District, Monterey Bay Charter Schools, Hollister School District, Hollister Pre Navigator School, North County Joint Union School District, Watsonville prep school, and Aromas schools. Excel Beyond the Bell has added a new location, Monterey Bay Charter School in Pacific Grove, which will start on Sept. 14. More sites may be added as needed.

The Central Coast Y is offering Live Group Exercise classes and home workouts with demo on-line. Youth programming (Arts & Crafts, Story Time and STEAM projects) will be added to the schedule starting Monday, Aug. 17. YMCA also has access to Y360 library of workout videos, all of which are accessible through its website at www.centralcoastymca.org.

In addition, the Salinas YMCA pool is open for lap swim, swim lessons and water aerobics and exercise classes.

For more information call (831) 758-3811 or visit www.centralcoastymca.org.

About the Central Coast YMCA
Formed in 1989, the Central Coast YMCA began with the merger of two independent YMCAs; the Salinas Community YMCA (founded in 1921) and the Watsonville Family YMCA (founded in 1898). Originally a USO built in 1941, with the purpose of supporting American troops during World War II, the YMCA of the Monterey Peninsula joined the association in 1990. In 1998 the South County YMCA became the fourth branch in the association, extending its service area to the residents of south Monterey County. The YMCA of San Benito County became the fifth and most recent addition to the association in 1999.

CCYMCA is an independent, private, nonprofit corporation, a part of the YMCA of the USA, but responsible for its own policies, programs, and budgets. It employs 27 full-time employees, about 225 part-time employees, and 120 volunteers who impact approximately 40,000 people in Santa Cruz, San Benito, and Monterey counties.

CCYMCA is located at 500 Lincoln Ave. in Salinas.

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93901
(831) 747-7455
http://www.centralcoastymca.org

Meet Gidget, a Cherished Emotional support animal who earned a Gift of Mobility from Max’s Helping Paws

When the healing power of animals meets the kindness of the human spirit, magic can happen.

Carmel, CA, September 01, 2020 - Just ask Melinda Moxley, a CSU-Monterey Bay student and tutor who discovered the perfect therapy for her debilitating Post Traumatic Stress Disorder — a rescue dog named Gidget.

https://www.maxshelpingpaws.org/success-stories/2020/gidget-genetic-condition-repaired

Melinda found the 8-year old Chihuahua mix wandering the streets of South Central Los Angeles and gave her a safe home in Monterey.

This past May, Gidget grew ill, unable to stand or walk on all four legs. Melinda brought her into Pet Specialists of Monterey and they said she suffered from bilateral patellar luxation, a structural issue she most likely had since birth.

Dr. Michael Dearmin recommended a procedure called Bilateral Lateral Fabellar, which could give Gidget the ability to stand, walk and function normally.

A full-time student who suffers from a disability herself, Melinda was unable to afford such a surgery. So she turned to Max’s Helping Paws Foundation, a local nonprofit that helps families fund treatment for pets in crisis.

Melinda’s initial letter brought tears to the eyes of Max’s co-founder Dyanna Klein. It read, in part: “Gidget is the one I talk to, I laugh with, study next to on the floor, and my ‘co-pilot’ in life. Please help us.”

Klein, who founded the nonprofit in 2016 following the death of her 14-year-old Miniature Pinscher named Max, agreed to help fund the surgery.

“Melinda is a phenomenal pet mom, and we were thrilled to be able to help make the surgery happen for Gidget,” she said.

The procedure went off without a hitch and, according to Melinda, “Gidget is smiling again!”

“She is doing awesome,” said Melinda, who calls Gidget her emotional support animal. “We take daily walks to smell the flowers and she can actually push off of both back legs now to go up and down the curb. This was not possible before her surgery nor was she able to put weight on all four paws.”

Melinda found the time to express her gratitude to Klein and her foundation.

“We are truly grateful,” she said. “Every single day that we go out for our walks, we know it is possible because of you and your help.”

About Max's Helping Paws Foundation
Max's Helping Paws Foundation (MHPF) was co-founded in 2016 by Dyana Klein and her husband and veterinary internist, Dr. Jonathan Fradkin, in memory of their pet, Maximillian.

The foundation is a 501(c)(3) nonprofit that supports all Monterey County veterinary practices to provide financial assistance to clients with pets in need of both critical short-term or longer-term care for chronic illness. Since it first started providing financial assistance in mid-2017, MHPF has approved $275,000 in financial assistance, and has helped hundreds of pet families give their pets a second chance. MHFP is based in Monterey County and serves only Monterey County.

Max’s Helping Paws Foundation
(831) 704-6473
info@maxshelpingpaws.org
26388 Carmel Rancho Lane, Suite D
Carmel CA 93923

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93901
(831) 747-7455
http://www.maxshelpingpaws.org

PG Museum’s Hardcore Natural History Series takes a Closer Look at the Endangered Monarch Butterfly

In the 1980s, more than 4 million monarch butterflies wintered in forested groves along the California coast.

Pacific Grove, CA, August 31, 2020 — In the 1980s, more than 4 million monarch butterflies wintered in forested groves along the California coast. Today that figure stands at less than 30,000, according to recent scientific tallies.

Monarchs in California have been in decline due to loss of habitat, including destruction of their overwintering sites and loss of both milkweed for caterpillars and flowering resources to fuel migration.

The Pacific Grove Museum of Natural History takes great interest in these famous orange-and-black insects. As part of its Hardcore Natural History series, it will host three upcoming programs devoted to better understanding monarchs, now under government consideration for listing under the U.S. Endangered Species Act.

Led by renowned experts in the field, these virtual programs take place on Sept. 17, Oct. 15 and Nov. 12. Cost is $5 for museum members and $10 for non-members. Those interested may register and purchase tickets here, although to participate they must be registered by 5 p.m. on the day of each event.

Following is an outline of the series:

Planting for Monarchs with Emma Pelton

Sept. 17, 6:30 p.m.

Join us as we speak to Emma Pelton, a senior conservation biologist at the Xerces Society for Invertebrate Conservation. Peloton leads western monarch conservation efforts — including developing best management practices for monarch habitat. She will teach participants what to keep in mind when planting for monarchs, especially around overwintering sites. She is particularly interested in overwintering site protection and restoration in California, and partners with many land managers and community scientists to improve management in these critical habitats. Pelton also serves on the Monarch Joint Venture advisory committee and the AZA SAFE Monarch steering committee.

The Price of Pesticides with Sarah Hoyle

Oct. 15, 6:30 p.m.

Join us for a discussion of recent research on pesticide contamination of milkweed in California's Central Valley. This program will be led by Sarah Hoyle, a researcher for the Xerces Society, who joined scientists from University of Nevada, Reno, in sampling milkweed plants from various landscapes in the Central Valley, analyzing them for pesticide residues. They found widespread contamination of milkweed at levels that could harm monarch caterpillars. Hoyle will review the research and its implications for monarch conservation.

Small But Mighty: Monarch Butterfly Migration and Overwintering with Jessica Griffiths

Nov. 12, 6:30 p.m.

Every fall, thousands of monarch butterflies migrate to Monterey County from all across the western United States to spend the winter clustering together at special overwintering sites. But how do they get here? And why do they spend the winter in certain groves of trees, but not others? How do researchers know where the monarchs come from, or how many there are? Join Jessica Griffiths as she shares what we know and don't know about monarch migration and overwintering, and how we can help protect this magnificent butterfly and its habitat in Monterey County. Griffiths has worked with monarchs on the Central Coast for almost 20 years, in both Monterey and San Luis Obispo counties. Over the years, she has trained hundreds of volunteers — including those from PGMNH — on how to count monarch butterflies, and she is currently the SLO County coordinator for the annual Western Monarch Thanksgiving Count.

For more information visit www.pgmuseum.org.

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93905
(831) 747-7455
http://www.pgmuseum.org

Balance Physical Therapy Founder Urges us to make Regular deposits into ‘Healthcare Bank Account’

Dr. John Farahmand founded Balance Physical Therapy to help patients improve movement and manage pain.

Salinas, CA, August 31, 2020 - Dr. John Farahmand founded Balance Physical Therapy to help patients improve movement and manage pain. Yet through the years he’s found that his practice plays an important role in preventive care.

Part of the treatment at BPT includes education — helping people heal, grow and feel empowered to build a stronger, more resilient body.

Patient education, especially focused on injury prevention, is a huge element of the practice, effectively helping to reduce return visits.

Farahmand puts the topic into relatable terms.

“I always like to ask people whether they do anything to save for retirement,” he said. “When they answer ‘yes,’ and I ask them why, they say, ‘Well, because I know I'll slow down some day and I'd like to have something put away to draw from.’ ”

Making regular deposits into a “healthcare bank account” can increase long-term wellness and longevity.

“Remember, regardless of how well you take care of yourself, time will force you to make some withdrawals along the way,” said the 46-year-old founder and CEO. “We must invest in the things we want to grow. If you want to have a healthy healthcare balance, start learning to make deposits. It’s really hard to draw from an account with a zero balance.”

Part of the answer involves taking personal responsibility for ourselves.

“Stay mobile and stay fit,” he said. “Everything in your life starts with a healthy body.”

Farahmand loves the philosophy of Hollywood actor Dick Van Dyke, who’s still spry at age 94. His secret? Wake up each day and keep moving.

“I think that is right in line with our slogan at Balance Physical Therapy — Movement is Medicine,” he said. “I believe in that, heart and soul.”

To help relieve stress and stay active, Farahmand offers the following tips:

• You don't need fancy equipment to work out: Walk, run, bike, garden … just get moving.
• Disconnect from the outside world periodically by putting down your electronic devices.
• Find a quiet place and focus on breathing and meditation, even for 10 minutes.
• Get at least 7 hours sleep; it’s an important way to regain motivation to stay active — and for the body and mind to stay healthy.
• Hug and touch and snuggle loved ones; it helps release “feel-good” hormones.
• Drink at least 32 ounces of water each day.
• Watch the sunset and sunrise, and enjoy nature’s healing powers.
• Cook your own meals at home.
• Play games (with grownups and kids) instead of sitting on the couch watching others play on TV.
• Farahmand likes to say that the most important step you can take toward fitness is the first one out your front door.

“Learn to adapt. We are humans, which means that our superhuman strength is that we are adaptable, we're malleable, we can learn new things,” he said. “We can adapt to new environments and new circumstances. These are certainly new and uncertain times but if you look inside yourself, you'd realize you have a tremendous capacity within you to adapt to anything. And it all starts with the way that you think.”

There are plenty of ways to stay physically active. Walking, gardening or biking all provide great opportunities to burn calories and create wellness.

Just 150 to 300 minutes per week of moderate-intensity or at least 75 minutes of high-intensity aerobic exercise shows substantial health benefits.

If you take care of your body, and keep making regular deposits into your healthcare “bank account,” you may never have to see Farahmand. And that’s just fine by him.

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93905
(831) 747-7455
https://www.balancept.com/

Goodwill Central Coast Stores in Monterey and Santa Cruz Counties to Help Wildfire Victims By Raising Funds Through Its ‘Round-Up’ Program

Goodwill Central Coast stores in Monterey and Santa Cruz counties will help out wildfire victims by donating all funds from its Round-Up Program in September and October to those who lost their homes and were forced to evacuate.

Salinas, CA, August 28, 2020 — Goodwill Central Coast stores in Monterey and Santa Cruz counties will help out wildfire victims by donating all funds from its Round-Up Program in September and October to those who lost their homes and were forced to evacuate.

Goodwill will match donated round-up funds up to $2,000 per month through this program, which is a way for shoppers to either “round up” their purchase to the nearest dollar or donate a set amount ($1, $3 or $5). All of these options are displayed on the credit card terminal machines.

The round-up funds raised in September and October in Monterey and Santa Cruz counties will go to the Community Foundation of Santa Cruz and Community Foundation for Monterey County’s Fire Relief Fund to aid those affected by the River, Carmel, Lightning Complex, and Dolan fires.

Funds will go to nonprofits and organizations assisting individuals and families with emergency assistance, health and human services, short-term housing/rental assistance, reimbursement of equipment and supplies and other support for affected residents. The fund is a trusted repository for philanthropic assets to be directed specifically for this purpose.

While shopping at Goodwill, don’t forget that your support helps Goodwill organizations change lives by training unemployed or underemployed people for careers in fields such as automotive services, construction, health care, information technology, manufacturing, hospitality and retail as well as in other high-demand industries.

About Goodwill Central Coast
Goodwill Central Coast, a private 501(c)3 non-profit organization, began in 1928 in the city of Santa Cruz and today has expanded into three counties: Santa Cruz, Monterey, and San Luis Obispo. Goodwill Central Coast now employs over 600 people, including employment training professionals, sales personnel, donation center attendants, warehouse and distribution workers, and administrators. Its programs strengthen communities by improving job growth, the lives of individuals and families, and the health of our environment. Each year Goodwill assists more than 13,000 job seekers get back to work and reclaim financial and personal independence. Information: www.ccgoodwill.org.

Note: . Funds from October 21st and November 11th are excluded from the promotion. October 21st is designated to Cookies for Cancer and November 11th is designated to the ALS Foundation.

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93905
(831) 747-7455
http://www.ccgoodwill.org

Gils Basketball Academy Coach Profile Coach Profile Humberto

Two years ago, Humberto Arista retired after 26 years as a firefighter and battalion chief with North Monterey County Fire.

Salinas, CA, August 27, 2020 - Two years ago, Humberto Arista retired after 26 years as a firefighter and battalion chief with North Monterey County Fire.

To send him off, a 9-1-1 dispatcher read the following over the radio: “Chief Arista always demonstrated a sense of deep respect for his community, his department and his family.”

The Salinas resident and 1984 graduate of Alisal High School may have retired at age 52, but his hard work continued. A father of three and husband to wife Martha, Humberto (better known as “Beto”), put his entire focus on family — both at home and on the basketball court as a coach for Gil Basketball Academy.

“Having both played and coached, you realize that sports are a strong base for life,” said Beto, who coaches the GBA varsity girls select team with his wife Martha. “Everything from communication, responsibility, goals, working together and, most important for today’s youth, confidence.”

Beto is a proud father of three children, Adrianna, Mikaela and Noah). Adrianna is currently a Cease Fire Detective, while Mikaela and Noah attend Alisal High School as a senior and sophomore, respectively.

Just as he’s watched his own children grow and mature, he works just as hard to give his players the same guidance.

“You can see as a coach, the growth in all these areas as you work through each season,” he said. “An athlete has a better perspective on the standards and expectations as they carry themselves both on and off the court. “

To Beto, the most rewarding part of coaching is seeing positive growth in the values and direction that you know the young athletes will carry with them for the rest of their lives,” he said. “This has been my mission and reason for coaching and giving back to the community that gave so much to me.”

Coach Beto loves how GBA provides a recreational format that would not otherwise be available to many of the kids that the academy serves.

“There are a number of services that give even the least confident person or the least skilled person a chance to belong to a program that has opportunities for growth,” he said. “The program is set up so there is a sector for beginners to learn the basic fundamentals in a supportive environment. On the flip side, there are players a bit more skilled and there are travel basketball opportunities for them if they are seeking more of a challenge. Either way, there is acceptance at all levels, and that is not available in many places.”

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93905
(831) 747-7455
https://www.gilbasketballacademy.com/

San Lorenzo Valley Water District Update on the CZU August Lightning Complex Fires Update from The Board of Directors 8.25.2020

As the CZU August Lightning Complex Fires burn within the San Lorenzo Valley Water District, the Board of Directors held a special meeting to evaluate wildfire impacts to the water system and the community.

Boulder Creek, CA, August 26, 2020 - As the CZU August Lightning Complex Fires burn within the San Lorenzo Valley Water District, the Board of Directors held a special meeting to evaluate wildfire impacts to the water system and the community.

At the August 24th ,2020 meeting the Board heard an update from District staff, who have been working tirelessly in support of the emergency response from within the San Lorenzo Valley. The District is working closely with CAL FIRE and other key agencies such as the California State Water Resources Control Board to protect water supply.

The Board President, Steve Swan, expressed gratitude to all first responders. He emphasized, “that our hearts go out to those forced to evacuate their homes and the firefighters, District staff and other essential workers keeping our Valley safe”.

The Board passed a Resolution to declare a water shortage emergency and stop any non-essential water use in order to help firefighting efforts. It directs staff to:

Continue communicating with the public about the importance of conserving water; and
Temporarily shut off water connections to structures where staff observes fire damage, water leaks or water running off the property, and notify customers.

It is also important to continue to conserve water when evacuation orders are lifted and residents return to the Valley.

District Manager Rick Rogers asks the public to conserve water to the maximum extent possible. Follow all “Do Not Drink / Do Not Boil” to be issued for Brookdale north, and other safety notices. Mr. Rogers also asks everyone who hears this message to take it seriously and please talk to others.

The District will continue to update its website & social media platforms with news. To see the most updated information please check our website alert page here or our Facebook page here.

For more information, call (831) 338-2153, or go to www.slvwd.com.

About the District
The San Lorenzo Valley Water District was established in 1941 as an independent special district. The District is governed by a five-member Board of Directors, elected at-large from within the District’s service area. A special district is a local government agency formed by voters to perform a needed service, such as water or sewer. The District’s boundaries comprise approximately 60 square miles and 190 miles of pipeline. The District currently provides service to approximately 7,900 residential, commercial, and institutional connections. The District relies on both surface water and groundwater resources, including nine currently active stream diversions, one groundwater spring, and eight active groundwater wells. The District owns, operates, and maintains two water systems from separate water sources. These sources are derived solely from rainfall within the San Lorenzo River watershed.

The District owns, operates, and maintains a wastewater system in Boulder Creek’s Bear Creek Estates, which serves approximately 56 homes.

Website: slvwd.com
Phone: (831) 338-2153
Fax: (831) 338-7986

Emergency Numbers:
After-hour emergencies: (831) 338-2153

Address:
San Lorenzo Valley Water District
13060 Hwy 9
Boulder Creek, CA 95006

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93905
(831) 747-7455
http://www.slvwd.com

Monterey County Fair Will Go Virtual This Year With ‘Virtual Celebration’ Sept. 3-6, 2020, in Lieu of Cancelled Fair

The Monterey County Fair may have been cancelled this year, but the Fair will go on virtually, with the first Monterey County Fair 2020 Virtual Celebration, set for Sept. 3-6, 2020.

Monterey, CA, August 24, 2020 — The Monterey County Fair may have been cancelled this year, but the Fair will go on virtually, with the first Monterey County Fair 2020 Virtual Celebration, set for Sept. 3-6, 2020.

The virtual Fair kicks off at 4 p.m. Thursday, Sept. 3 with a Drive-In Movie screening of the animated comedy “Despicable Me,” followed at 7:30 p.m. by the classic 1945 film “State Fair,” starring Jeanne Crain and Dana Andrews. Cost is $30 per car per screening.

The virtual Fair continues at 7 p.m. Friday, Sept. 4 with a Drive-In Movie & Concert featuring the 2012 musical comedy “Rock of Ages,” and Journey Revisited, a Journey tribute band. Cost is $75 per car.

Saturday, Sept. 5 features the Kentucky Derby, Drive-In-style, presented by Tachi Palace, from 9 a.m. to 5 p.m. Each vehicle receives a free Kentucky Derby daily program and daily racing form. Machines to place wagers will be available in the arena. Cost is $75 per car. On Saturday night, enjoy the action of Ultimate Bull Fighters streaming from Arcadia, Florida, followed at 6:30 p.m. by the 1994 rodeo movie “8 Seconds.” Cost is $75 per car for this performance.

The final day of the Virtual Fair, Sunday, Sept. 6, features the 2003 Jack Black-starring comedy “School of Rock,” at 7:30 p.m., celebrating Samz School of Rock, with 25% of the proceeds to benefit the school. Cost is $40 per car.

Admission to drive-in events begin one hour before posted time.

To buy tickets, go to the Fair’s website at www.montereycountyfair.com.

Sponsors of the virtual fair include Tachi Palace, Firestone 805, Aspire Health Plan, Anheuser-Busch, Chevrolet of Watsonville, Monterey County Agricultural Commissioner, Boot Barn, Braga Fresh, California Giant Berry Farms, Central Coast Senior Services, Inc., Coastal Tractor, fresh From D’Vine, Pebble Beach Resorts, Misionero, Nutrien, Culligan Water, Mechanics Bank, and Tanimura & Antle.

The El Jefe Tequila bar is conveniently located in the back of the arena for all performances.

For information, contact Monterey County Fair & Event Center at (831) 372-5863 or events@montereycountyfair.com

About the Monterey County Fair & Event Center
The Monterey County Fair & Event Center is a premier event center set on 22 oak-studded acres with ample parking. It is a state-owned multi-use facility that features four large banquet rooms, two outdoor concert venues, and a variety of outdoor and indoor cost-effective sites ideal for all types of events. It is home of the annual award-winning Monterey County Fair, host to many major and private events on the Central Coast, and the site of the Monterey Bay Race Place, a Satellite Wagering Facility.

For more information, contact the Fair Administration Office, at 2004 Fairground Road in Monterey, by calling (831) 372-5863 or go to www.montereycountyfair.com for more information.

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93905
(831) 747-7455
http://www.montereycountyfair.com